per·mis·sion

/pərˈmiSH(ə)n/

noun

gerund or present participle: peopling

The radical act of trusting yourself to build a life and business that honors your natural rhythms, brings you joy, and allows success to flow effortlessly—without hustle, guilt, or misaligned strategies.

In this space, we embrace aligned marketing, soulful blogging, and systems that let you show up less while still growing your business with ease. Whether you’re looking for a complete unpeopling strategy or just want to reduce the noise, you’re in the right place.

Create the Softer, More Fulfilling Life and Business You’re Ready For

**Welcome to a business (and life) that prioritizes peace, pleasure, and aligned growth—without the hustle, burnout, or constant peopling.**

You started your business to create freedom, joy, and a life you love. But somewhere along the way, it turned into endless to-do lists, exhausting social media strategies, and burnout from always being "on."

What if there was another way? A way to build your business and life with ease, simplicity, and space to breathe? What if you could let your content do the heavy lifting so you could focus on what truly lights you up—whether that’s diving into your creative work, spending time with loved ones, nurturing yourself, or just enjoying the quiet?

Welcome to Permission

Learn more

This space is for women entrepreneurs who:

Feel burnt out by hustle culture and traditional marketing strategies.
Want a simpler, more peaceful way to attract clients.
Love the idea of creating content that does the selling for them.
Are craving a business that supports their life, not the other way around.

I’m Aja, founder of Mornings Like This and
Permission. I built this platform because, quite honestly, I didn’t want to “people” as much anymore.

I wanted a business that prioritized peace, pleasure, and aligned action.

Now, I teach women like you how to use effortless blogging and soulful marketing strategies to create the same.

The Era Of Effortless Is Here

Ooh, That's So Good!

Ooh, That’s Good! is your twice-weekly hit of juicy insights, spicy thoughts, and no-hustle upgrades for creating the pleasure-filled fe and business you dream of. Think of it as your permission slip to pause, reflect, and step into a life that feels as good you imagine it can. Every email is packed with stories, ideas, and actionable steps to inspire your next uplevel—without the grind, without the hustle. Just straight up permission to create all you desire on your terms
Ready to dive into the good stuff? Sign up today!

Umm, Absolutely!
Effortless Blog Kickstart (Blog Flow)

Create Aligned, High-Value Blog Content in Less Time—Without Overthinking or Burnout-Imagine This...
You sit down to write, and the words flow effortlessly because you have a clear plan. You’re publishing blog posts consistently, attracting your dream clients without chasing them. You no longer feel stressed, scattered, or unsure about what to say. Instead, you’re showing up as the Soft CEO you know you’re meant to be—sharing your wisdom, leading with ease, and building your business with flow. ✨ This system makes it possible.

Oh Yes, Please!
Permission (The Soft CEO Studio)

You don’t need to be everywhere. You don’t need to constantly show up on social media. And you don’t need to hustle yourself into burnout to create a successful business.
Permission is your guide to building a peaceful, aligned business that lets you focus on what matters most. Through effortless blogging strategies and simple, effective marketing systems, you’ll learn how to let your content do the work for you—so you can step back and breathe.
Welcome to your new world!

This Is What I Need