Can a Business Be All About You? Why Centering Yourself is the Key to Authentic Success
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Some of the links on this site are affiliate links, which means I may earn a commission if you click through and make a purchase, at no additional cost to you. I only recommend products and services that I use, love, or believe will provide value to my readers. Your support helps keep the content on this site free, and I sincerely appreciate it.
Hey Friends,
In today’s manifesto, we’re diving into a topic that’s been buzzing in my mind recently, and I think it’s one many women need to hear—especially those of us redefining how we approach life and business. I woke up this morning with a realization: my business, my blog, and my offerings are unapologetically all about me. This may sound a bit unusual, considering the common wisdom that a successful business must be about serving others. But I’ve been reflecting on this idea, and I want to challenge it today.
Let me tell you, this blog is my place to document what I’m doing to reclaim my feminine energy, move from a space of peace, and invite pleasure back into my everyday. Yes, it’s for me, and I’m at peace with that. And guess what? The byproduct of focusing on myself—my routines, reflections, and rituals—does inspire others.
If you’re questioning the purpose of your own work, wondering if you’re doing “enough” for others, I hope this message gives you the clarity and courage to follow a different path. Let’s explore why it’s okay—actually, why it’s necessary—for your business to center on you and the pleasures that guide you.
Why It’s Okay (Even Powerful) to Center Your Business on Yourself
I once read that if you want to create a sustainable business, your purpose has to be bigger than you. While I understand the sentiment, I realized I don’t fully agree. For me, my business is about documenting my journey—no grandiose mission required. It’s about sharing my experiences as I learn to infuse my life with peace and pleasure. And here’s the thing: focusing on myself doesn’t make my work less valuable. In fact, it makes it even more meaningful.
Consider this: I don’t need my purpose to be about “saving” others to make a difference. I believe in the ripple effect. When I choose to focus on what brings me joy, others benefit because they can see and feel that energy radiate through everything I do. When I show up as my best self, I’m naturally able to inspire others to do the same. This focus on personal pleasure and peace is my purpose, and it’s what I get to share with you.
Moving from Peace and Pleasure: My Personal Practice
Running a business from a space of pleasure and peace isn’t something I’ve mastered. It’s a journey, a daily practice, and I’m still learning. Some days, this might mean taking a few extra minutes in the morning to decide whether I want a freshly juiced drink or my Everyday Dose coffee, which has become a little ritual of pleasure for me. Other days, it’s allowing myself to stretch and reflect in the evenings, tuning into what my body and mind need.
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Here’s the secret: I share these moments with you because they’re what bring me pleasure. They’re not carefully crafted strategies meant to serve others but genuine experiences I find value in, and if someone else can benefit, that’s a beautiful bonus. Moving from peace and pleasure is my way of showing up authentically, and the fact that it resonates with you is a reminder that this approach has value beyond what I could have planned.
When Service is a Byproduct, Not the Focus
If you’ve been told that your business has to be about serving others, I want you to pause and consider that service can simply be a natural byproduct of you doing what brings you joy. (btw, the very nature of a “business”’ is that is already provides a “service” or it wouldn’t be a business!) The magic happens when you’re being fully yourself and sharing your authentic journey. There’s a belief that a business should “do good” to be valid, but I challenge you to embrace a different narrative: Your business can be rooted in what makes you feel alive, and that energy can naturally ripple out to others.
When I create content for the Peace and Pleasure Portal, I’m creating journal prompts, affirmations, and audio activations because they are tools I use in my own life. They help me tune into what feels good, what brings peace, and what invites more pleasure into my day. By sharing them, I’m giving others access to these practices, but that wasn’t my primary purpose in creating them. And that’s okay. It’s powerful, even, because it’s true to me.
Permission to Build a Business That’s Unapologetically You
There’s a sense of freedom that comes with allowing yourself to put you first. If you’re questioning the purpose of your business, ask yourself this: What would I love to do, share, or create simply because it makes me happy? Maybe, just maybe, that’s enough.
Building a business that’s rooted in self-connection allows you to show up more fully. You’re not performing or trying to serve from an empty cup. You’re showing others what’s possible when you prioritize your own well-being. Trust me, when you’re rooted in your pleasure, you’re a living example of what peace, presence, and pleasure look like in real life. And that’s a gift.
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Challenging the “Big Purpose” Myth
We’re often taught that business needs to have a “big” purpose—that it should be about giving back or “saving the world.” But here’s what I’ve realized: my purpose doesn’t need to be grand or focused on others to be valuable. I believe in letting go of the idea that I have to justify my joy with a purpose beyond my own fulfillment.
A business, by definition, is there to make money, and that’s perfectly okay. If it wasn’t, it would be a hobby or a charity. My purpose in building the Pleasure and Peace Portal is as simple as that: to support myself financially while creating and sharing practices that bring me joy. It’s time we give ourselves permission to redefine what a purposeful business looks like.
Finding Confidence in Your “Selfish” Purpose
I’m sharing this today because I’ve had my own struggles around this belief. It can feel taboo to admit that your purpose is all about you. But here’s the truth: a self-focused purpose doesn’t make you any less capable of helping others. By following your own path and investing in your own joy, you create a powerful example for those around you.
So, if you’re feeling guilty for wanting to center your business around yourself, I want you to know it’s okay. Place your hand on your heart and ask: What’s the most pleasurable thing I could do today? Your business can be about you. In fact, the more deeply you connect with yourself, the more you’re able to authentically offer something valuable to the world.
The Ripple Effect: How Focusing on Yourself Benefits Others
When you get yourself together, it’s inevitable that others will benefit. The energy you carry, the peace you radiate, and the joy you share naturally inspire others to tune into their own lives. The “selfish” pursuit of peace and pleasure creates a ripple effect—a kind of quiet revolution—that can touch the lives of others in unexpected ways. So don’t underestimate the impact of focusing on you.
Imagine how powerful it is when you’re the example of what a pleasurable, peace-filled life looks like. People will notice. They’ll want to know how you achieved it, and that’s where your work becomes a source of inspiration. It’s not forced or planned—it’s simply a byproduct of you being unapologetically, fully you.
Live Pleasurably,
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